No excuses: Don’t miss the PRSSA conference!

I’m a big proponent of lifelong learning. I truly like going to conferences, workshops and classes where I can enhance my knowledge and connect with professionals. I enjoy occasionally serving on panels and was honored to participate in the Society of Professional Journalists’ conference this weekend, joining senior PR colleagues in a presentation on crisis PR.

Next week’s Public Relations Student Society of America’s (PRSSA) regional conference, “Back to Basics,” is being staged at Hofstra March 30-April 1 and both students and PR professionals should not miss it. You can come for three days of events or just come to the superb panel discussions planned for Saturday the 31st.

The Saturday panels feature two dozen top PR professionals who will share their knowledge on topics including writing, pitching, public speaking, crisis PR, entertainment PR, public service PR, and more. These guest speakers include PR people from the New York Giants, the FBI, PRPLI, several major public relations agencies, corporations, and sole practitioners. The keynote address will be given by Fraser Seitel; he wrote the fundamentals textbook used by many Hofstra PR majors. There will be time for networking with the speakers, Hofstra alumni and other guests who are in a position to lead students to internships and jobs.

This will be time and money extremely well-spent, and I’m really looking forward to it. Registration cost is $40 for Saturday only (including breakfast and lunch); $55 for the whole weekend; or $115 for the weekend events plus a ticket to see “How to Succeed in Business Without Really Trying” on Broadway Saturday night after the panel presentations. You may register by clicking here. You can also look for “Back to Basics” on Facebook at “Back to Basics by Hofstra.”

For PR students, lifelong learning begins here. I am quite serious that this is the one event you should not miss. Whether you’re planning to have a career in PR or just want to sharpen your basic skills, you really need to be at this conference. Your thoughts?

7 responses

  1. I’m so glad I went and I’ll keep the knowledge and tools I gained as a reference for my future in PR.

  2. Having attended the conference, I only have wonderful things to say about the event. The speakers were informative, meeting other students was a great experience, and and the professionals were very eager to teach us their viewpoints on PR. Kudos to the committee of dedicated students who worked so hard to put on such a wonderful conference!

  3. Jennifer Brackman | Reply

    I will be attending! I am very excited to hear the professionals speak because I know I can learn a lot from them. I agree that this is a very important conference to attend because it will help PR majors better understand what is in store for them in the future.

  4. This is definitely going to be an amazing conference!!! In case someone is interested in attending a Broadway show the night of the conference, find a discounted ticket here!

  5. It sounds like a must-attend event and I cannot wait!

  6. Abby Littleton | Reply

    I cannot wait to attend the conference next weekend! I am very much looking forward to expanding my knowledge of PR.

  7. Already bought my ticket! I am excited to go to the conference because I think it will be really interesting and fun to be around so many PR professionals. I always really enjoy talking to people who are doing what I want to do later in life!

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